Chatsworth Communications – 22nd November, 2011

Reputation. A film with Richard E. Grant

Starring: Richard E. Grant
Directed by Jamie Thraves
Principal photography: Catherine Derry
Sound: Jonathan Mitchell
Music: Nick Etwell
Editor: Jeremy Fox
Produced by Chatsworth

Cult actor Richard E. Grant is starring in a film for Chatsworth, themed on the importance of reputation and protecting it.

Called simply ‘Reputation’, the film was directed by award winning director, Jamie Thraves, known for his work with Radiohead and Blur and was shot in London and features the actor musing on the value of reputation and its value.

Grant, who shot to fame with his career-defining role in Withnail and I shot the film for Chatsworth fresh from filming The Iron Lady with Meryl Streep, where he plays Michael Hestletine and which has already garnered critical acclaim and talk of Oscar glory. Chatsworth Communications is rebranding and repositioning to focus on reputation management, following growth in the core business and the team including expansion into digital and social media with the opening of a new studio and creative hub in London.

“We wanted to explore the concept of reputation and the equity in a good name but with humour and intelligence,” said Nick Murray-Leslie, CEO, Chatsworth.

“Richard was amazing to work with and we were very lucky to have a director of Jamie’s calibre driving the creative process.”

“The importance of reputation and the need to protect it at all costs is the one strand which unifies our work and is the service we deliver to our clients.

“We specialise in digital and video work for our clients to help tell their stories and explain what they are all about, but we seem to be the first PR company to use the technique to explain our own offering. PR companies are notoriously bad at their own marketing and communicating visually what they do. No agency worth its salt would recommend to a client that using pages of text and navigation is a effective way to communicate their offering, so why do so many do it themselves so often. The PR industry must evolve to stay relevant and that means communicating the value we add more effectively. That means marrying our strategic thinking with arresting and engaging presentation.”

Chatsworth was founded by former Huntsworth and Barclays comms director Nick Murray-Leslie in 2005.